Topic 7: Assessing Organisational Communication Quality

Organisational communication quality refers to the effectiveness, clarity, and accuracy of communication within an organisation. Here are some key aspects:

  • Clarity: Clear communication is essential for ensuring that messages are easily understood by the intended recipients.
  • Accuracy: Communication should be accurate and reliable, providing correct information to employees.
  • Timeliness: Communication should be timely and delivered when needed.
  • Consistency: Consistency in communication helps to build trust and avoid confusion.
  • Two-way Communication: Two-way communication helps to foster engagement, collaboration, and a sense of ownership among employees.
  • Channel Appropriateness: Utilizing a mix of channels, such as email, meetings, intranets, and collaborative platforms, can ensure effective and efficient communication.
  • Feedback Mechanisms: Feedback loops help to identify communication gaps, address misunderstandings, and continuously improve communication practices.
  • Leadership Communication: Leadership communication sets the tone for the organization and influences the overall quality of communication.
An ordinary evaluation and feedback is required to ensure the quality of organisational communication.